Ideas

At GroupVisual.io, we run into plenty of common misconceptions about design. There are a few we'd like to debunk. Myth #1: UI = UX. UI and UX are commonly mistaken as being the same because they often...

At GroupVisual.io, user experience with AI-powered products has been on our minds lately. We want to share some of what we've learned, and some questions for the larger UX community to consider. AI-powered products take many...

While usability testing typically requires some extra time and budget, we have found the results to be well worth the investment. In most cases, a usability test greatly benefits the design. For example, when an...

I first heard the term "gamification" in 2012, when a friend of mine at design school suggested we incorporate game mechanics into one of our projects. Our project was an app which sought to encourage...