design thinking Tag

If you are in the UX field, you may have heard of both user roles and user personas. But is there a difference between a persona and a role? And...

While usability testing requires some extra calendar time and budget, we have found the results to be well worth the investment. For example, when an app is very new and...

I first heard the term "gamification" in 2012, when a friend of mine at design school suggested we incorporate game mechanics into one of our projects. Our project was an...

At Gvio, we work on a range of projects, from dashboards to mobile apps. Behind each one, we think granularly about every step the user takes—the way they get from...

Just wave your magic wand and make it look pretty! I can't tell you the number of times this has been said to me. Often, people don't realize that design doesn't...